Supplier Program
Your Products, Our Clients.
We connect manufacturers with the retailers that need them — handling strategy, brand, import, regulatory, and shelf execution so you can focus on what you do best: making great products.
The Opportunity
Private label is the fastest-growing segment in Latin American retail.
Retailers across the region are actively looking to expand their private label programs — and they need manufacturers who can deliver consistent quality, competitive cost, and reliable supply. XYZ Brands is the bridge.
Why Partner With Us
We don't just place orders. We build programs.
Direct retailer access
We work directly with buying teams at leading retail chains. Your products reach decision-makers, not intermediaries.
Full commercial support
We handle pricing strategy, margin modeling, shelf positioning, and category rationale — so your product lands with a business case, not just a sample.
Regulatory and import management
Customs classification, certificates of origin, free-sale certificates, sanitary registrations, and labeling compliance — we manage the full import chain.
Brand and packaging development
We develop the retailer's private label brand and packaging around your product. You supply the formula; we supply the identity.
Long-term programs, not spot orders
Our model is built on repurchase. We design programs with volume projections, turnover targets, and category roadmaps — not one-off purchase orders.
Independent quality benchmarking
We benchmark your formulas against leading national brands using independent laboratories. If you meet the bar, we prove it — and use it as a selling tool.
What We Look For
The profile of a strong XYZ Brands supplier.
We work with manufacturers who are serious about quality, capacity, and long-term partnership. Here's what we evaluate.
Proven manufacturing capability
Established production lines, quality control processes, and capacity to scale. We visit plants and audit operations before any commercial agreement.
Competitive cost structure
Private label competes on price as well as quality. Your cost base must support a shelf price gap of at least 15–25% vs. the leading national brand.
Flexibility on formulation and format
Retailers want differentiation. Suppliers who can adapt formulas, formats, and pack sizes to a brief — rather than selling a fixed catalog — are far more valuable.
Export readiness
Ability to obtain free-sale certificates, certificates of origin, and comply with destination-country labeling and sanitary requirements.
Minimum volume commitment
We work with manufacturers who can commit to minimum order quantities that make the import economics viable — typically starting at container-level volumes.
Categories We Work In
Where we have active retailer demand.
These are the categories where our retail partners are actively seeking private label solutions right now.
Home Care
Detergents, fabric softeners, WC tablets, multi-surface cleaners
Personal Care
Body wash, hand soap, intimate care, travel formats
Baby Care
Wipes, lotions, shampoos, diaper cream
Pet Care
Food, treats, grooming, accessories
Food & Beverage
Pantry staples, snacks, beverages, condiments
Health & Wellness
Vitamins, supplements, OTC adjacent products
How It Works
From first contact to first order.
The process typically takes 90–180 days from initial alignment to first shipment, depending on regulatory complexity and iteration cycles.
Initial Contact & NDA
You reach out. We sign an NDA and review your product portfolio, manufacturing capabilities, and export experience.
Category & Retailer Match
We identify which of our retail partners has active demand in your category and brief you on their positioning, quality bar, and price targets.
Sample & Brief Alignment
You submit samples against our brief. We benchmark against the leading national brand and provide detailed feedback on formula, format, and packaging.
Commercial Agreement
We agree on pricing, minimum volumes, payment terms, lead times, and exclusivity scope. The commercial framework is set before any retailer presentation.
Regulatory & Import Setup
We manage the full regulatory chain: free-sale certificates, tariff classification, sanitary registrations, and labeling compliance for the destination market.
First Order & Repurchase Program
First shipment lands on shelf. We monitor sell-through, adjust strategy, and build the repurchase program — with the next category already on the roadmap.
Supplier Success Cases
What the partnership looks like in practice.
Home care manufacturer — full range launch
A Colombian manufacturer with strong detergent formulas but no export history. We managed the full chain: brief, samples, independent lab benchmarking, import, labeling, and shelf launch across two retail chains. 12 SKUs. Repurchase within 90 days.
Home Care · 12 SKUsPersonal care supplier — brand system build
Manufacturer with competitive liquid soap formulas seeking retail placement. We developed the full private label brand system — name, identity, label copy, counter-label, formats — and placed the range with a regional retailer.
Personal Care · Brand systemEuropean supplier — market entry
A European manufacturer with premium formulas seeking Latin American distribution. We handled market entry strategy, retailer selection, import structure, and regulatory compliance for three destination markets.
Multi-category · Market entry
Ready to put your products on the right shelves?
Tell us your categories, manufacturing location, and export experience. We'll tell you where the demand is.